The Power of the A-Frame

A-frame sign

An A-Frame sign may just be the most powerful and effective way to promote your company.  These sidewalk and yard signs allow you to convey critical information in a concise way, direct people to a specific location, and grab the attention of the impulse buyer.  It’s pretty amazing that you can get all of that from one of the most affordable and portable sign options on the market.  There is truly an A-Frame sign for every budget.

There are countless uses for the A-Frame sign.  Is your business difficult to find or located inside another building?  Use an A-Frame to make sure people know you’re there and how to find you.  Do you have specials or discounts on products you need to move fast?  An A-Frame sign will stand out to any bargain hunting buyer.  A strategically placed sign is impossible to miss.  It’s right at ground level where people will be walking or driving.

Looking to further capitalize on the affordability of the A-Frame sign?  Consider that you’re really getting two signs in one.  You have two different sides to work with and market from.  In addition many have two panels (a front and a back) which are both reversible.  Now you’ve got 4 different sign options!  They also fold flat for easy storage and are light weight for portability.

What should you put on your sign?  The key to an effective A-Frame sign is to keep it simple.  Use bold letters and colors with a clear, simple message.  When possible substitute an image for text. For example if you’re an ice cream shop put an image of an ice cream cone rather than the wording for that on your sign.  Other items to be sure you include on your sign are your company name, logo, phone number and website.

The best sign is the one that fits your specific need.  An A-Frame sign can definitely deliver your message and attract buyers but working with an expert sign designer will make sure that happens. Infinity Signs NW will work with you, and within your budget, to design the perfect A-Frame sign.

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Installing Window Graphics

Window Graphic Installation

Window graphics are seen more frequently in storefront windows this time of year. Many stores have them installed to advertise a huge year end sale or to decorate for the holidays. Those who haven’t invested in vinyl window graphics before, might not know there are two different ways of installing them.

Inside Installation

This style refers to installing the window graphic on the interior side of the window. The graphic is printed on the adhesive side. This is a common choice for store owners who might be worried about the outside elements damaging their window graphics. Another benefit is that when installed inside, people cannot vandalize the graphics by ripping or cutting them.

Outside Installation.

When putting the graphic on the outside of the window, the graphic is printed opposite the adhesive side. Many storefront owners with tinted windows choose this option so that the graphic is not partially obscured from view. The tint can distort the colors of the window graphic installed on the interior side of the window, making it harder to read for passersby. Also, window graphics are designed to withstand the elements and fading, even when placed outside.

No matter which way they are installed, window graphics help to drive traffic to storefronts and keep customers informed. Use them for decorating purposes, advertising a sale, or informing customers of business hours. Window graphics can be made to fit the whole window, or just a small portion, giving stores a lot of options.

Infinity Signs NW can meet with businesses to determine the best way to create and install window graphics for every situation. Our tools and training make installing windows graphics a quick and painless process for businesses. Visit our website to see some of the vinyl window graphics Infinity Signs NW has created for other businesses in Boise and the surrounding area.

Seasonal Vinyl Window Graphics

Vinyl window graphics have many advertising uses, but one that is often overlooked is during holiday sales. As the calendar heads into October, now is the time to start working on holiday advertising plans. Window graphics can be used for this in a variety of ways:

  1. Holiday Hours

Many stores change their hours during the holidays, but go back to regular hours right after. A window graphic is a quick and easy way to inform customers of the changing hours that can be taken down after the holidays are over. What better way to inform customers of changing hours than to put it directly on the building?

  1. Sales Promotions

Let everyone know about an upcoming or current sale or special deal with a window graphic. Most businesses have sales or specials during the holidays or close to the end of the year. Temporary window graphics can attract attention to these promotions. When installed early enough, they can entice both early bird shoppers and procrastinators.

  1. Holiday Graphics

A festive environment is likely to make customers and clients happier during the holiday season. Happy customers and clients are likely to spend more money. These festive graphics can also boost employee morale. Work with the team at Infinity Signs NW to create beautiful graphics celebrating any holiday this season.

Open window space is begging to be used for marketing purposes, especially during the holidays. Take advantage of this space to bring in new customers, inform current customers, and welcome the changing seasons.

Vinyl window graphics are a snap for Infinity Signs NW to install, and even easier to take down once the promotional is over. Visit the  Infinity Signs NW website to learn more about using vinyl graphics for advertising and see some of the pervious graphics that have been created.