Promotional Products for Dental Offices

Business Marketing Materials

Almost everyone dreads going to the dentist. However, getting free things after a trip to the dentist can make it a little better for both kids and adults. Dentists have a great opportunity to increase their patient’s dental health, improve visits, and increase brand awareness by handing out branded promotional products.

Here are some fun ideas for branded promotional products:

  • Stress Ball

The dentist brings out all kinds of stress and anxiety. A branded stress ball will help patients keep their anxieties under control during the visit and after. Both children and adults will get use out of it. There are many different shapes of stress balls like lips or a tooth that relate back to dentistry.

  • Lip Balm

After dental work, sometimes the patients’ lips can get dry. Relieve that issue with some branded lip balm. They’ll continue using it long after leaving, which could possibly remind them to take better care of their teeth and recommend the dentist to friends.

  • Toothbrush

Everyone needs an extra toothbrush or two at home in their bathroom. Whether the patient uses it themselves, or gives it to a guest who forgot to pack one, it can help increase brand awareness. It may not be the most exciting promotional product, but a practical, useful one.

  • Compact Mirror

Compacts are generally used for adjusting makeup, but they can also be useful for flossing after a meal. Every time the compact is pulled out and used, it can be seen by others, increasing exposure.

  • Water Bottle

Part of dental health is staying hydrated. Make it easier for patients to stay hydrated with a branded water bottle. There are tons of styles and sizes to choose from.

Talk to Infinity Signs NW about investing in these and other promotional products for dentist offices. Learn how they can be beneficial for bringing in new patients and maintaining a better relationship with current patients.

 

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Advertising with Balloons

printed logo balloons

When it comes to promotional items, there are many choices available. From pens and pencils to coffee mugs and koozies, there’s a promotional item for every business. One that is often overlooked is the latex balloon.

They’re present at parties, tied to cars in car lots, and handed out to children at events. Why not use them to advertise?

Infinity Signs NW can print your company logo or other company message on natural latex balloons that are 100 percent biodegradable. Have them print a logo, or event information. Two-sided color imprint is also available. These balloons come in a multitude of colors that can be standard, luminous, and pearl.

Events

At an event with a booth, balloons can be a good way to get people’s attention. If they’re positioned high enough, they will catch people’s attention over all of the other banners, posters, and everything else going on.

They can also be passed out at events. This works especially well at family-friendly events with children. The kids probably won’t care what is on the balloon, just that they can have one. When the balloon is presented to the child, the parent will take notice of the company logo, creating brand awareness, which is associated with a positive memory.

Real Estate

With millions of signs everywhere these days, sometimes real estate signs can be overlooked. One way to get them to stand out is by securing balloons with your company logo to them. They aren’t expected and will catch the attention of those passing by. Hosting an open house that’s a little difficult to find? Use signs with balloons tied to them to direct people to the property. Advertising is important in real estate and balloons can help.

Talk to Infinity Signs NW about using printed balloons for advertising purposes. They can also help design and manufacture the sign or banner needed for the next event or open house. Visit their website today to learn more about the promotional items they have available.

3 Ways to Use T-Shirts to Grow Revenue

embroidered-apparel
Embroidered Shirts and Hats

Many companies use T-shirts as part of their company uniform without realizing some of the other benefits T-shirts can bring to business marketing. Increase revenue and brand awareness by using t-shirts in the following ways:

  1. Client Appreciation

Businesses thrive by gaining and retaining clients. One way to demonstrate your appreciation for clients is with gifts. T-shirts with the company brand show customers they are an important part of the company’s success, and how much they are valued.

  1. Brand Buildingscreen-printed-t-shirts

T-shirts can be a cost effective way to build brand awareness. Having employees wear them, passing them out at events, or selling them at your storefront, creates a mobile billboard for others to see. The more people wearing your T-shirts around town, the more eyes see your brand. Including a creative design or catchy phrase on your shirts may even stimulate conversations which will further help to promote your business. This nearly free publicity may even open doors to other companies when the shirts are worn in the workplace.

For companies with smaller marketing budgets who can’t afford large advertisements, t-shirts can really get the company name out there. Prospective clients become aware of the brand due to the t-shirts they have seen, making them more comfortable with the brand and company.

  1. Improved Employee Relationships

boise-realtors-t-shirtsAs mentioned above, one way to help brand awareness is with employee t-shirts. However, that isn’t the only benefit that can come from giving employees company–shirts. These shirts can give the employees the sense that they are part of a team, which can lead to increased productivity and a positive work environment.

Talk to Infinity Signs about designing a company t-shirt and starting a t-shirt program. The team at Infinity Signs can design t-shirts, or add your business logo almost any other type of clothing to help businesses grow.

 

3 Tips for Creating a Company Logo

Creating a company logo is an important step in starting a new business. It helps to shape the identity and often is the first thing customers will see. This is why it needs to symbolize what the company stands for.

There are three types of logos:

  • Font-based logos: these are made up of a type treatment with a twist so they aren’t just simple print
  • Illustrative logos: this type is literally an illustration of what the company does
  • Abstract graphic symbols: these logos don’t necessarily have anything to do with the actual business, such as the Nike swoosh

Not everyone is a creative genius, which can make creating a company logo difficult. That’s where Infinity Signs NW comes in. Their graphic design team can help create the perfect company logo to put on signage, promotional products, and more. However, coming in with a few ideas is helpful. Here are some ideas to get started:

  1. Seek out the competition

Some logos might not fly in a certain industry. It can be a good idea to check out what other companies are doing and which type of logo is used a lot in that industry. It can also give companies an idea of how to make theirs stand out.

  1. The message

The logo is a direct message to customers telling them what the company is about. If the company is more conservative, the logo should reflect that. The target audience should also be taken into consideration.

  1. Concise

Logos can’t afford to be cluttered. They need to be clean and able to be put on anything from a business card to the side of a vehicle. The best logos are easily reproduced and distinctive.

While actually creating the logo oneself isn’t the best idea, brainstorming some ideas can really help expedite the process. Talk to Infinity Signs NW about creating the perfect company logo to go on any sign or product needed.

Brochure Design Elements

Along with a variety of signs, promotional products, and vehicle wraps, Infinity Signs can also help design and manufacture brochures for businesses, non-profits, events, and more. When designing a brochure, there are some elements that make up a good design.

Format

Brochures come in different formats. Some formats work better than others for certain brochures and the type of information being presented. The most common format that comes to mind when people think of brochures is a tri-fold brochure. This format allows a lot of information to be presented because it is broken up by the folds. However, if big pictures and luxury products are going to be in the brochure, then a tri-fold style might not be the best choice.

White Space

While people want to include as much information in a brochure as possible, they also need to leave room for white space. Without balanced white space the brochure will look cluttered and confuse the eye.

Colors

The colors should coordinate with the company logo and color scheme. Avoid going overboard with color because too much will be off-putting. However, using no color will make the brochure boring and people will be less inclined to pay attention to it.

Typography

Because brochures are to be read, the font, its size and spacing matters. Avoid using small fonts just to cram more information on the page. Keep the text simple and easy to read. It needs to be large enough for the audience the brochure is targeting and should have sufficient spacing so it doesn’t look like the words are sitting right on top one another.

Those who plan on designing their brochure themselves before having Infinity Signs print it, should keep these elements in mind. The graphic design team at Infinity Signs can also help design brochures. Talk to them about creating the perfect brochure for the next company event.

Business Card Rules

Businessmen and women hand out hundreds to thousands of business cards each year. To make sure those business cards are making the right impression, be aware of how its format and information are coming across to potential contacts. Follow these five rules for an effective business card:

  1. Only Important Information

Not every single detail needs to be put on a business card. Cluttering it with a small font can make it difficult for people to read or lose their attention. The basics should be the only info on the front of the business card. These include: name, title, business name, phone, email and website.

  1. Legibility

The text on business cards should be simple and easy to read. While it might be tempting to add a fun font, it isn’t the best idea. The logo design can be a different, fun element that adds interest, while allowing the font to stay simple.

  1. Printing

While printing business cards at home might save a little money, they won’t make as good of an impression as professionally printed business cards. The team at Infinity Signs NW can print business cards, as well as help design them for customers.

  1. Keep the Audience in Mind

Business cards for a tailoring business will look different than those for a plumbing business. They will need to be designed thinking of the people receiving the business card and how they will receive the design.

  1. Call to Action

To make a card memorable and interactive, consider including a call to action. It can be a discount, a QR code, or something else interactive. It can help generate leads and get people to call or visit your website.

Not sure where to start? The graphic design team at Infinity Signs NW can design business cards for any kind of business. They can also help design a logo for new businesses. Contact Infinity Signs today.

The Popularity of Coolies

coolies

One of the specials Infinity Signs NW has for the month of July is coolies. These items have become very popular over the last few years, and have been used in a variety of ways. Coolies keep beverages chilled, and protect the user’s hand from condensation and the cold. Here are some different ways coolies can be utilized:

Promotional Products

For businesses, coolies can be passed out to a large group of people at a convention or other event. Infinity Signs NW can print the company’s logo and slogan on the coolies to help them promote brand awareness.

Weddings

Coolies have taken over as one of the most popular wedding favors today. They can be personalized with a cute saying, the bride and groom’s name, and the date of the wedding. These favors last a long time, and will remind guests of the wedding whenever they use it.

Company Parties

If the company is hosting an employee sporting event or picnic, why not create some coolies for it? Not only will they commemorate the day, they can help promote brand awareness when the employees use them at a later date.

College Programs

Use coolies to raise college students’ awareness about a certain program on campus. Put the program logo and website or phone number on it so they have a way of getting more information. Sometimes, free promotional items can be the best way to get people’s attention.

Talk to Infinity Signs about creating a coolie design for a special occasion or just to build brand awareness. Don’t have a design in mind? They’re graphic design team can help create the perfect logo and design.

Along with coolies, other specials this month include lip balm, hand sanitizer, and a “stowaway” sign for businesses. Visit their website or call them at (208)473-2916 to get more details.