Backlit Signage

When it comes to indoor signage, there are many options for customizing a space. One of those options is backlit signs. These signs are seen often in malls, office lobbies, and other locations. Generally lit from behind with LEDs, these signs stand out and make a memorable first impression.

While great for indoor use, backlit signs can be utilized outdoors as well. They are used most often on the front of business buildings. These signs stand out far better than the once popular fluorescent signage.

Here are some of the benefits of backlit signage:

  • Versatility

As stated above, these signs can be installed either indoors or outdoors. Backlit signs can promote products for short-term or long-term displays, making them a flexible sign option.

  • Visibility

The LED lighting behind the sign makes it easier to be seen from farther away. This helps the sign to be more readable, and attracts attention with the vibrant colors.

  • Customizable Materials

Backlit signs are made custom so they match a company’s brand and personality. They can be made from many different materials with different finishes to produce a one-of-a-kind look.

  • Cost-Effective

When compared to other lighted alternatives, such as incandescent lighting or compact fluorescent, an LED backlit sign might cost more initially, but it will last longer and uses significantly less energy. This can help save money offer time.

  • Color Options

There’s a wide range of colors that LEDs can produce. Just the whites can range from warm and soft to cool and bright, which has a huge impact on the feel of the sign. Some LEDs can even cycle through a pattern of multiple colors. This gives a business some options when choosing the perfect color for the backlit sign.

These benefits make a backlit sign a great investment for any business. Talk to the team at Infinity Signs NW about designing and creating a new backlit LED sign for your business today.

Park and Public Space Signage

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Creating a park or other type of public space includes a lot of little details. One of these details that should not be overlooked is signage for the area. On a basic level, this signage will provide information and direction. It can also encourage learning, set and maintain an image, communicate rules, and more.

Location of these signs is key to meeting specific goals and needs set forth in the public space. Placing them near other amenities like benches, restrooms and more is a good way to achieve these goals. They have a larger impact when placed in conjunction with other features in the space.

A few different types of signs needed for parks and public spaces are:

  1. Maps

To help visitors stay oriented to their surroundings and know how to find certain locations within the area, maps are needed at the entry points as well as set distances. Maps guide visitors and highlight points of interest.

  1. Educational Signs

Inform visitors of events that happened in a certain spots or other unique aspects of the space. They can also be a way to let visitors know the rules of the area such as all pets need to be on leashes.

  1. Directional Signage

To help visitors find the right path or location, directional signage should be posted throughout the area. They can be near landmarks, where trails split off, close to restrooms, etc.

Signage in public spaces needs to be designed in a way that will catch attention while being informative and placed in the right areas. Infinity Signs NW can help figure out the types of signage needed, design and produce the signs, and install them.

They can also develop site project signs while the space is being built and designed. Visit Infinity Signs NW’s website to see some of their previous work.

Teardrop and Feather Banner Benefits

Teardrop and feather flag signs can draw a lot of attention to an event or business and can be seen pretty commonly around Boise and the Treasure Valley. Businesses and organizations are realizing that these are a great option because they are:

  1. Easy to Transport

When compared to other styles of banners, they are much easier to transport due to their size and weight. Easy transportation is essential for many businesses or events that set up on their own or move around frequently.

2. Easy to Set Up

Forget ladders and stringing a banner up on a building. With feather or teardrop flags, simply set up the easy-to-assemble banner stands and attach the flags. Or, some prefer to simply push the bottom of the feather banner pole directly into the soft ground. It’s a quick and painless process.

3. Affordable

This type of signage is very affordable, but the quality is still high. For short-term events, an affordable banner like these makes sense. They can also easily be stored and re-used for reoccurring annual or monthly events.

4. Sturdy

Since these signs wave in the wind, they are designed and made to withstand the elements that Idaho experiences. This helps them have a long lifespan and stay looking new for quite a while.

5. Customizable

Feather and teardrop flags can come in different sizes and colors for every type of event. They can also be personalized with a message to pique interest in the event.

The uses for teardrop or feather flag signs is endless. Some of the most common uses for them include sales, car dealerships, new housing developments, and flea markets. While most often used outdoors, they can also be utilized indoors as well. They are an excellent way to draw attention to a booth space at a large tradeshow.

Talk to the team at Infinity Signs NW to see if a teardrop or feather flag is the best choice for your next event.

 

Using Electronic Message Center Signage

As people drive, they take in the sights around them, including business signage. This has a tremendous impact on the success of outdoor business signage, and the rising popularity associated with electronic message center signs. These signs have moving message displays of text, graphics, or a combination of the two.

Businesses planning to upgrade their signage to an electronic message center should take into consideration these benefits that come with this type of signage:

  1. Message Versatility

In addition to promoting your business location, electronic signs can easily be updated with flashy new messages.  They can display a wide array of text and graphic combinations to relay messages to customers about sales, special events, and more.

Business owners can update the content of the messages with the click of a button and tailor certain messages to certain times of the day with scheduling. It easier and cheaper than running different commercials on radio or television each time you want to send out a new message.

  1. 24-Hour Messages

The signs can run 24/7, reaching as many potential customers as possible. They’re visible in direct sunlight, and remain illuminated throughout the night. Even though the business may only be open from 9-5, its advertising efforts will be seen at all hours.

  1. Attention Boosting

Passersby already notice business signs, but a moving, illuminated sign will grab even more attention. An electronic message center sign will increase the visibility for a business. Some businesses like to include their catch phrase for additional business branding.

If your business has a message or messages that you want to display, Infinity Signs NW can create a sign to bring your message to life. Talk to the team at Infinity Signs NW about how your business can benefit from an electronic message center sign.

5 Benefits of Channel Letter Signs

Channel letter signs are a very popular option among businesses for building exteriors. These signs can be designed to be visible both day and night with either front or back lighting. They provide a beautiful 3D effect. These bold signs help create an easily identifiable brand for any business, making them an excellent choice.

Five of the main benefits of custom channel lettering include:

  1. Excellent Visibility

The 3-D quality and lighting make channel letter signs visible from far away. Having an easily seen sign is important for businesses, especially those in multi-tenant buildings or large business campuses.

  1. Size Advantage

Some code jurisdictions put a limit on the size of certain types of signs, which means the text on the sign could be too small to be noticeable. Using channel letters to create the sign allows for the text to appear larger, while still staying within the permitted size. This is because channel letters are displayed as individual letters mounted onto the exterior wall. The background is then no longer considered in the size of the entire sign because actually the wall of the building is the background.

  1. Unique Style

While a large number of businesses in Boise and the Treasure Valley have channel letter signs in front of their building, no two are the same. There are many different styles of channel letters that can be coupled with different fonts and colors to make each channel letter sign unique to that business and their identity.

  1. Brand Boosting

Channel letter signs can be made to match the feel of the brand, therefore re-instilling the brand in customers’ minds. Using colors, fonts, size, fabrication, illumination, and mounting, Infinity Signs NW can make a channel letter sign to perfectly portray the business’s brand. Channel letter signs also look professional and aesthetically appealing, which helps to increase brand image.

  1. Mounting

There are several ways channel letter signs can be mounted to a building depending on the background they will be placed on. The most common mounting applications are:

  • On a Raceway: this provides support from just one side of each letter whether it be left, right, top or bottom.
  • On a Box: This provides support from the rear of each letter.
  • Directly: In this application, the letters are mounting directly onto the existing exterior of the wall.

Whether an old building sign needs replacing or a business recently moved into a new location, the team at Infinity Signs NW can create the perfect sign for that space and install it. Stand out and be visible with a custom channel letter sign from Infinity Signs NW.

Designing Vehicle Wraps

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Vehicle wraps can receive hundreds of impressions in just one mile of driving around town. Their low cost-per-impression makes them a popular choice for businesses trying to build their brand. Vehicle wrap designs are extremely diverse and personal to the company, but there are still some rules to follow when thinking of a design.

  1. Have a Great Brand

Vehicle wraps should include a strong, identifiable brand and logo to make them easy to recognize. Infinity Signs NW can also help design a great logo for a new business or re-design a logo for a business wanting to update their brand. A great logo will enhance any vehicle wrap.

  1. Limited Text

The text on a vehicle wrap needs to be simple and concise so people have time to read and remember the information. The more text it has, the harder it will be for a person to remember what they read. A good rule of thumb is to only include the brand, tagline, and web address or phone number.

  1. Stand Out

Designing can get overcomplicated with details that in the end just create visual noise that just muddles the message. A simple wrap that makes an impact with a great logo and good text and color contrast will stand out way more than one that has all the bells and whistles.

Creating custom, stand-out vehicle graphics is a specialty of Infinity Signs NW. We can create a vehicle wrap for many different types of vehicles including:

  • Cars
  • Trucks
  • Box Trucks
  • Vans
  • Trailer
  • Food Trucks
  • Motorcycles
  • Boats

Start making thousands of impressions each day while driving through Boise and the Treasure Valley with the help of the team at Infinity Signs NW. Visit our website to see some of the vehicle wraps we have created for other businesses.

Creating Promotional Signs for Retail Stores

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Promotional signs are part of every retail store. They can be promoting many things: a new product, a big sale, etc. When creating the perfect promotional signage with the help of Infinity Signs NW, keep these suggestions in mind:

  1. Color Value

This is a general rule for signage, that should be a high priority for promotional signage. Never use a low value color with a low value color. This means do not use light lettering, such as yellow, on a white background. It may seem bright because it is fluorescent, but it will not effectively contrast against a white background.

The same rule goes for high value against high value. No black lettering on a dark blue background. Contrast makes signs readable.

  1. Environment

Considering what is going to be surrounding the sign is an important first step in the signage process. With Boise and the entire Treasure Valley experiencing so much snow and ice, a winter outdoor promotional sign should not be white. There’s a chance it would blend in with the snow and ice and not be seen by the intended audience. You will want to avoid green outdoor promotional signage in spring and summer as well. If the sign is indoors, think about what products, walls and shelving it will near and choose a color that will stand out.

  1. Simple Text

Signs need to be readable, which means using a text that is easy to see. Promotional signs often use bold, capitalized letters to get people’s attention. They also use as few words as possible, but still attract attention. Think of “SALE” or “CLEARANCE” signs. They’re simple, direct and to the point.

Promotional signs don’t have to be fancy, they just need to have high contrast and be readable. The team at Infinity Signs NW can help retail businesses design promotional signs for any need. Visit our website to learn more about our sign services.