As we launch in to 2020, many businesses are reevaluating their marketing strategy and looking for ways to drive new business for the coming year and the new decade. This may mean a logo redesign, a face-lift for old outdoor signage or an eye-catching new vehicle wrap to grab the attention of busy customers on the road.
Every brick-and-mortar business knows that staying competitive in an increasingly on-line world has its challenges, but one of the biggest advantages you have is your physical presence in the community. Take full advantage of it by gaining brand recognition through increased local marketing efforts utilizing modern signage methods. Here are 3 great ways you can increase traffic this year – without breaking the bank.
Banners – banners are an inexpensive way to launch a new marketing message. They’re easy to install, can be moved to various locations, can be fabricated quickly, and can have a big impact on sales. The versatility of banners makes them the perfect tool for every business owner. They can be printed in virtually any size meaning you can hang one on the side of your building, or simply over the cash register. They can be printed in bright, vivid colors or classy more restrained color pallets. Infinity Signs, NW has helped many companies throughout the Boise area create effective banners that catch people’s attention and increase sales.
Vehicle Graphics – if you’ve not yet tried adding graphics to your business vehicle you really don’t know what you’re missing. The increase in brand recognition that a vehicle wrap brings is simply unbelievable. Whether that vehicle is parked at a customer site, driving around downtown, or even parked for the night in front of your business – it’s still working hard to promote your company. Literally thousands of people each and every day will see the stunning graphics, design, and colors you’ve selected for your vehicle wrap. Even your website doesn’t generate that kind of traffic.
Indoor Signs – the signage in your building can provide a lot of value to your business. Of course it can keep you in compliance with various local laws and ADA requirements, but it can also create a powerful effect for new customers entering your lobby, improve company moral with employees, and promote company initiatives. Consider adding a professionally-designed and installed dimensional sign. Infinity Signs, NW has come up with some incredible 3D signs that look amazing when installed in a business lobby. Your indoor signage can go a long way towards creating the look and feel of your business, it’s worth investing in.
If you’re looking to start 2020 off running contact Infinity Signs, NW today and get your new signage project underway. Our many years of experience make us the perfect partner in the sign industry.